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Publisher : wiley Collection : Ghent University Academic Bibliography

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Conference

Novel medicines can be cheaper

Authors : Roels, Frank

Subjects: Business and Economics; Medicine and Health Sciences; Law and Political Science

Source: JOURNAL OF INHERITED METABOLIC DISEASE ; ISSN: 0141-8955 ; ISSN: 1573-2665

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Academic Journal

A match made in heaven or down under? The effectiveness of matching visual and verbal horizons in advertising

Authors : Roose, Gudrun; Vermeir, Iris; Geuens, Maggie

Subjects: Law and Political Science; Social Sciences; Business and Economics

Source: JOURNAL OF CONSUMER PSYCHOLOGY ; ISSN: 1057-7408

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